Desiree Juzdan Ghosn
Desiree Juzdan Ghosn is an ACC Executive & Life Coach, Certified AQai Adaptability Practitioner, Certified Quality Lead Auditor and the founder of INSIGHTS PERCEPTION, a global coaching and consultancy business dedicated to empowering individuals and organizations to adapt, evolve, and thrive.
With an accomplished background in senior leadership roles in multinational companies and in the banking sector across Canada, Europe and the MENA region, she brings a wealth of experience and a deep understanding of organizational dynamics and diverse professional and cultural landscapes.
Under INSIGHTS PERCEPTION, Desiree designs personalized coaching frameworks to empower clients to shift perspectives, unlock potential, and succeed in a rapidly changing world. Her dedication to continuous professional development, coupled with her advanced certifications, ensures that clients gain access to cutting-edge tools and strategies that deliver measurable outcomes and optimized performance.
A passionate advocate for diversity, equity, and inclusion, Desiree is committed to advancing women’s leadership, supporting newcomers' integration, and guiding organizations to foster healthy, inclusive workplace cultures. Her fluent communication in English, French, and Arabic allows her to connect with diverse clients across the globe and seamlessly bridge cultural gaps.
Whether working with executives to lead with confidence, entrepreneurs to build their business, teams to enhance intercultural collaboration or individuals to navigate life transitions, Desiree’s holistic approach and results-driven coaching style sets her apart, making her a trusted partner for anyone seeking transformative change and sustainable growth.